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Wood Phillips

  1. Corporate identity
  2. Main page of the website
  3. “Approach” page of the website
  4. “Clients” page of the website
  5. A man holding two umbrellas stacked vertically
  6. Intro splash image of the Wood Phillips website

Corporate Identity

Wood Phillips challenged notions of itself, the perceptions of its clients, and the designers at Tanagram Partners to look past the conventions and traditions of law firm marketing. We collaborated with the partners at Wood Phillips to create something distinct—something that would get to the heart of what they wanted to express about themselves.

Wood Phillips’ new logotype presents the WP monogram as fluid strokes. These forms infer the strokes of creativity: a thoughtful “stroke of genius” or the stroke of pen or brush that render a great idea. Tanagram extended the new Wood Phillips brand via beautiful, conceptual photography, high-quality paper and printing techniques, clean, contemporary typography, and a Flash/HTML hybrid website that is both innovative and easy for the client to update.